Seeking a resource who can lead and optimize digital demand generation to drive MQLs, SQLs, and engagement. Collaborate across teams to align campaigns with business goals.
Responsibilities:
- Develop multi-channel strategies (PPC, SMS, webinars, affiliate marketing) for lead and revenue growth.
- Manage and grow an accurate marketing database.
- Oversee event marketing and outreach logistics.
- Analyze campaign performance, supporting continuous optimization.
- Mentor the demand generation team and manage budgets effectively.
- Report metrics and recommend improvements for outbound marketing.
Qualifications:
- 10+ years of demand generation experience in the tech sector, with strong analytical, leadership, and digital marketing skills.
- Bachelor’s degree required
- MBA and experience with U.S. based clients preferred.
More Information
- Experience Level Senior
- Qualifications Bachelor