The Brand Manager will be responsible for driving brand growth, customer retention, and brand loyalty among a high-value audience. This role requires a deep understanding of customer experience and lifecycle management within the subscription model. The Brand Manager will work closely with the product, customer success, and marketing teams to craft strategies that strengthen our brand’s position, increase customer engagement, and enhance the perceived value of the subscription.
Qualifications & Experience
- Bachelor’s degree in Marketing, Business, or a related field; MBA or advanced degree is preferred.
- Minimum 5 years of experience in brand management, with a focus on subscription-based services or premium brands.
- Strong understanding of customer lifecycle management, with proven experience in increasing retention and reducing churn.
- Exceptional analytical and problem-solving skills, with experience in data-driven decision-making.
- Proficiency in CRM, analytics platforms, and digital marketing tools relevant to subscription models.
Required Skills:
- Excellent written and verbal communication skills, with a strong sense of storytelling and brand voice.
- Customer-centric mindset with a focus on experience-driven brand building.
- Strong sense of responsibility and Initiative. Ability to lead from the front.
- High attention to detail and creative thinking, with an eye for premium aesthetics and quality.
- Ability to thrive in a fast-paced, collaborative environment and manage multiple projects.
- Adaptability to changing market dynamics and customer expectations in a subscription environment
Reports To:
Director Growth & Customer Success
Location:
Naval Anchorage, Islamabad
Salary Range:
200,000 to 300,000 (All inclusive)
More Information
- Experience Level Senior
- Total Years Experience 5
- Qualifications Bachelor