Senior Marketing Specialist

Job Description:

• Formulate and execute PR campaigns for the Pakistani market.
• Maintain media relations as well as identification, distribution and control of topics that are important for relevant media.
• Support event or trade show activities for product launches or other company / brand-related topics.
• Produce country-specific content such as product leaflets, press releases, messaging documents, Q&A, event materials, interviews, and other relevant communication documents and frameworks.
• Engage in crisis communications when necessary.
• Monitor performance of PR initiative and reporting.

Requirements :

• Bachelor’s degree in marketing, communications, or a related field.
• A minimum of 3 years of marketing communications experience. Candidates with experience of PR preferred.
• Outstanding corporate communicator (internal and external). Media spokesperson and crisis communications experience preferred.
• Strong analytical skills with the ability to measure and report on the effectiveness of ongoing marketing communication campaigns.
• English communication skills preferred